Okçu Collection Leaves Its Mark on Fashion TV Night

Okçu Collection, a brand with 48 years of experience in the fashion industry, held its Spring/Summer 2020 fashion show at the Istanbul Pullman Hotel.

The event, hosted by Ünal Günç, owner of Fashion TV Turkey, also marked the first-ever Miss & Mr Fashion TV Beauty Contest in Türkiye, with Okçu Collection as the main sponsor. The company highlighted its goal of reaching 20 stores by 2020, its 900 dealerships in the Turkish domestic market, and its exports to 34 countries worldwide.

Ünal Günç added that they have been collaborating with Fashion TV on promotional events since 2019 and that many more collaborations will be realized soon. Stating that Okçu is preparing for the year with a product range of 300 items, Ünal Günç also commented on the Smart Store Organization, which is being implemented for the first time in Türkiye: “Smart Store means Interactive Store. Each store has its own Instagram account and a network that connects to each other. We can reach every end consumer in the region through digital platforms.”.

Source: habervole.com